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Yasunobu Ito Associate Professor
School of Knowledge Science,Knowledge Management Area
◆Degrees
Ph.D. in Cultural Anthropology, Kyushu University(2005)
◆Professional Experience
: Research Fellow, The Japan Society for the Promotion of Science (JSPS) (2001-2003)， Lecturer, Oita Prefectural College of Arts and Culture (2003-2005)
: Department of Sociology and Centre for Science Studies, Lancaster University, UK (2011)， Visiting researcher, Palo Alto Research Center (PARC), US (2013)
: Honorary Research Associate, Department of Anthropology, University College London, UK (2011-Current)
◆Specialties
Cultural Anthropology (Anthropology of Knowledge), Sociology of Knowledge
◆Research Keywords
Medical Ethnography, Sociology of Knowledge, Science and Technology Studies, Ethnography
◆Research Interests
Anthropology of Science and Technology, Business Ethnography, Medical Ethnography
■Our Lab's motto is: "Enriching Anthropology, Enriching by Anthropology". On one hand, we want to enrich other fields and business by using anthropological knowledge and methodologies. On the other hand, through encountering and experiencing other fields, we want to enrich and broad then our own areas of interest and expertise. ■Ongoing projects: Anthropological study of the knowledge of indigenous people in the fourth world; Comparative research on the generation and creation of scientific knowledge at experimental labs in universities in Japan (with the collaboration of scholars in the School of Material Science of JAIST); Ethnographic study of medical information, technologies and work practices in the medical workplace (a collaboration with medical professionals); Business anthropology and consumer ethnography: Identifying the possibilities and limitations of anthropological/ethnographi research in the context of business (working with various Japanese firms and their laboratories) 備考

■Publications

◆Published Papers
Pathways for the Co-creation of Service in Academia: An Ethnographic Analysis of Epistemic Cultures in Japanese Public Shared Core facilities
Takashi ONODA and Yasunobu ITO
Proceedings of PICMET '17: Managing Technological Entrepreneurship: The Engine for Economic Growth, -, 2018/08
Livestreaming for User Testing Context-Rich Observation of Game Player Behavior
BAILEY, Eric Nelson and Yasunobu ITO
24th Annual Conference Proceedings, International Conference on Management Science & Engineering, 228-237-, 2017/08/17
“An Analysis of the Service Ecosystem of the Japanese Pay-television Industry from the Perspective of Service Dominant Logic”
Shuji SUDO, Yasunobu ITO
Proceedings of PICMET '17: Technology Management for Interconnected World, -, 2017/07
Working Motivations of Service in Academia: The Ethnographic Study of Epistemic Cultures in a Japanese Public NMR Facility
Takashi ONODA, Yasunobu ITO
Proceedings of PICMET '17: Technology Management for Interconnected World, -, 2017/07
Improving Scientists' and Coordinators' Incentives for Service in Academia: The Ethnographic Analysis of Epistemic Cultures in a Japanese Public NMR Facility
Takashi ONODA and Yasunobu ITO
Organizational Cultures: An International Journal, 17(3), 27-41-, 2017
◆Conference Activities & Talks
Expansion of Nepalese 'Ethnic' Business in Japan
Yoshiko Higuchi and Yasunobu Ito
The 79th Annual Meeting, Society for Applied Anthropology (SfAA), Hilton Portland Downtown Portland, OR, USA, 2019/03/23
On Business Ethnography: Cultural anthropological methods for identifying customers hidden needs
Yasunobu Ito
JAIST-IISc Research Seminar 2019, MMCR CPDM, IISc, Bangalore, India, 2019/02/26
Pathways for the Co-creation of Service in Academia: An Ethnographic Analysis of Epistemic Cultures in Japanese Public Shared Core facilities
Takashi ONODA, Yasunobu ITO
PICMET '18: Technology Management for Interconnected World, Waikiki Beach Marriott Resort & Spa Honolulu, Hawaii, USA, 2018/08/21
How ethnography infiltrated the Japanese business scene: A case study
Yasunobu ITO
PICMET '18: Technology Management for Interconnected World, Waikiki Beach Marriott Resort & Spa Honolulu, Hawaii, USA, 2018/08/21
Re-engineering ethnography for business: Differentiation and standardization (Enterprise Anthropology: Conflict and Compromise in Business Contexts)
ITO, Yasunobu
The 18th IUAES (International Union of Anthropological and Ethnological Sciences) World Congress, Federal University of Santa Catarina (UFSC), Florianopolis, Brazil, 2018/07/17

■Teaching Experience

Methodology for the Social Sciences, Business and Ethnography, Anthropology of Knowledge

■Contributions to  Society

◆Academic Society Affiliations
Japanese Society of Cultural Anthropology, Association of Social Anthropologists of Aotearoa /New Zealand, Japanese Society for Oceanic Studies, The New Zealand Studies Society - Japan, Japan Sociological Association for Social Analysis(SASA), Japanese Society for Science and Technology Studies (JSSTS), The Japan Society for Science Policy and Research Management, STS Network Japan, The Kyushu Anthropological Association, American Anthropological Association (AAA), European Association for Japanese Studies (EAJS), International Union of Anthropological and Ethnological Sciences (IUAES)
◆Academic Contribution
Ethnographic Praxis in Industry Conference (EPIC) 2010, Tokyo , Member of the local committee (Public Relations) , 2010/08/29 - 2010/09/01

■Academic  Awards

・ The Yoshinobu Kakiuchi Memorial Award for Practical Science and Technology Studies , Japanese Society for Science and Technology Studies (JSSTS) , 2017
・ Certified Advanced Social Researcher , Japanese Association for Social Research , 2012/10
・ ITO, Y., 2007, An anthropology of knowledge of an indigenous people: A New Zealand Maori knowledge and society ethnography (Kyoto, Sekaishisosya Press), was selected for The Japanese Society for Oceanic Studies Award for Best Publication in 2008. , Japanese Society for Oceanic Studies (JSOS) , 2008/03